Buying and selling online businesses

Anup Batra


The online business industry has never been as exciting as it is these days. The number of online users has increased manifold over the past few years. So have been their buying habits. The web is fast changing from being an information superhighway to a mega-mall. Attitude towards risk has changed and people like to take quick  decisions online.

What does it mean for web entrepreneurs? One, this is the best time to find gaps in the market and launch new products and services online. Secondly, there is a great opportunity to buy websites, optimise them for search engine rankings and profit from the increased traffic.  Ideas abound on the web space. One can gain insights from what other’s are doing, add an innovative twist and launch the idea with better impact.

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