Queen Bee eTailer lacked Royal Presence in Digital Sales
Background
Founded in May 2005 Queen Bee exclusive Australian online boutique which sells a fabulous range of modern, ultra-chic maternity and nursing wear sourced from Sydney and around the globe.Challenge
The maternity wear market is saturated with unique and plentiful retailers. With customers spoilt for choice online, the importance of ranking high on Google’s search engine page results for targeted keywords cannot be underestimated for gaining digital traffic to convert to more sales.We enlisted Arrow to uphold our top positions in the natural Google listings for our best performing keywords and they have done a fabulous job of maintaining our number one position. After researching the SEO market we chose Arrow as they were friendly, extremely knowledgeable and up to date with all the current trends of optimisation. We have since entrusted their services to maintain and develop our Google Adwords campaign, working on the best strategy within our company budget.
Solution
- Site-wide optimisation across 20 search terms
- Using blogs and forums to drive additional traffic to the website to increase sales.
