SEO Techniques

We follow search engine guidelines for optimisation. The tools and techniques used by us keep evolving as per the changes in algorithm of the search engines. While Google, Yahoo, MSN have different algorithm for ranking websites, there are some fundamental elements that determine a websites quotient for search engine friendliness. While each website requires different plan, some of the things that we follow for all search engine optimisation projects include:

  •  Apply W3C validation on website
  •  Incorporating appropriate Titles and Keywords for each page
  •  Link Development for Link Popularity
  •  Preparation of anchor keywords
  •  ALT Tag Optimisation
  •  Correction of HTML Codes and Broken Links on the website
  •  Identifying the best keywords, as per the searched keywords online
  •  Target Market Identification
  •  Keyword Suggestion
  •  Keyword Competition Analysis
  •  Keyword Density Analysis
  •  Content and Description Analysis
  •  Changes in content and pages if required
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