by Anup Batra | May 19, 2015 | Google SEO
Penguins, pandas, pigeons and hummingbirds – Google’s algorithm updates could easily be confused with some sort of exotic cyber zoo. Yes, modern day SEO can seem like a conundrum at times, but it’s really all about creating the best user experience possible. Here,...
by Jasmine Batra | Mar 10, 2015 | Blog, Google Algorithm
It’s essential to religiously abide by the rules ascribed by Google and His disciples (such as Matt Cutts); but there are a few devious sinners out there who aren’t following the scriptures, which are clearly outlined here. As Google attempts to banish these heathens...
by Anup Batra | Mar 1, 2011 | Blog, SEO Future
Google is constantly refining it’s search algorithm to improve searcher experience. This time it has cracked down on content farms, who have been putting heaps of duplicate or low quality content on the web. These sites have been showing up for a number of...
by Anup Batra | Dec 10, 2009 | Blog, SEO Future
Google’s new search engine algorithm, Google Caffeine, is all set to change the way websites acquire and maintain search engine rankings. Websites that publish frequent fresh content, acquire new links more frequently and are regularly involved in social media...
