by Anup Batra | Jul 30, 2015 | SEO
Reputation Management has stark similarities with Public Relations because they both deal with the reputation of companies. It takes years to develop and maintain brand loyalty among customers, but just a single negative review to topple it. You may think one...
by Jasmine Batra | Oct 2, 2013 | Blog, Google SEO
Google has introduced yet another algorithm to its ranking factor and it seems like the search engine is taking a more ‘human’ approach towards the user’s search queries. According to Google, this is the ‘most significant algorithm change in three years’. More...
by Jasmine Batra | Sep 27, 2013 | Blog, SEO Tips
If you are a business owner who has a physical store location, then you must include local search into your overall digital marketing strategy! This is especially important for small to medium sized businesses in bustling cities like Melbourne and Sydney where the...
by Jasmine Batra | Sep 18, 2013 | Blog, SEO Tips
Our world is now very different from what it was ten years ago and it’s amazing how far we’ve progressed over the last decade itself. Even the way we communicate and connect with each other has tremendously changed. Accessibility has always been a huge factor in...
by Jasmine Batra | Sep 13, 2013 | Blog, Social Media Marketing
Many small businesses have been put off running competitions on their Facebook pages, due to the long list of rules and regulations – the biggest of which being that competitions needed to be run through an approved third party app. This made running a competition an...
